What is an SSL Certificate and How Does it Work?

Does your website have a SSL Certificate? If not, you could be at risk!

Recent Google updates and security professionals have expressed the urgency for all websites to upgrade to a Secure Site SSL Certificate. In 2019 Google is processing over 40,000 search queries every second. That is over 3.5 Billion searches every day, and over 1.2 searches per year worldwide. With those kinds of stats, you can guarantee potential customers will be searching for, and visiting your site via Google. As the search engine king, you will want to ensure you are abiding by Google's rules when building and maintaining your website in order to give your website the best chance of showing up in search results. In 2017 Google began flagging any websites that does not have an SSL Certificate and displaying a warning to website visitors. If you’re not sure what a Secure Site Certificate is or if you’d like to add one to your website then read on to learn more.

What Is An SSL Certificate?

SSL means Secure Sockets Layer. An SSL Certificate is the standard security technology for establishing an encrypted link between a web server and a browser. This link ensures that all data passed between the web server and browsers remain private . In other words, the SSL Certificate means that data traveling between you and your customers is encrypted. By recommending all sites upgrade to a secure SSL Google is protecting it’s user base and their information.