The Top 10 SEO Trends In 2018 [Infographic]

Share on
a picture of the top seo trends in 2018

Search Engine Optimization or SEO is the process of improving the visibility of a website or online asset. In theory, improving online visibility should increase visitors and potential customers to a website. In turn, increasing revenue for the company. There’s a large variety of tactics used in this process including on-site and off-site methods depending on your desired end result. While SEO is constantly changing, the value of the service increases as more people transition into a digital life. In fact, of all traffic channels, organic search from Google continues to be the highest converting source making it critical to the success of any business. Introducing the 10 SEO Trends in 2018 infographic.

Top 10 Search Engine Optimization

Share this Image On Your Site With The Code Below

While these 10 trends are in no particular order, it’s important to note that some factors due carry a higher weight than others in the Google algorithms. At Oregon Web Solutions, our job is to constantly study and test to figure out what works and what doesn’t. From our research in 2018 the #1 ranking factor is engagement on your website. This means real people visiting and interacting with your website is the #1 thing you can do to improve your overall rankings. This should include a combination or referral sources including direct URL type-ins, high-quality referral traffic, Google search, and social media referral traffic. The key is to receive a good balance of the four different traffic sources above. Keeping in mind that a local business or company should work to strike a balance between all 10 SEO trends. The 10 trends for 2018 are social media strategy, long-form content, video SEO, image SEO, featured snippets, voice search to access content, mobile SEO, Secure Site SSL upgrades, understanding searcher intent, and website speed. Taking a balanced approach to implementing these items on your site will improve your companies online visibility today and into the future. If you have any questions about the Top 10 SEO Trends please leave a comment below.

Facebook
Twitter
LinkedIn
Pinterest
Seth 4

Seth Morrisey

Seth Morrisey is the President and Co-Founder of Oregon Web Solutions. Seth has more than a decade of experience in the digital marketing industry and is a noted lecturer and teacher on local marketing tactics.

Related Post

Marketing Agency
Social Media Marketing

Reasons to Use an Inbound Marketing Agency

https://youtu.be/aat8EWOKxjgIf you’re like most business owners, you probably wear a lot of hats. You’re the accountant, the marketer, the salesperson, the customer service representative, and

Read More »
Like Us On Facebook
Advertise With Us
300 x 250 copy
Feature Post
Recent
Comments
Tags
Search Engine Marketing
Featured Categories

We use cookies to ensure you receive the best experience on our site. If you continue to use this site we will assume that you are okay with our terms.