As the internet continues to grow, and businesses are now being found online more than ever, having an online presence is crucial to your business’s success. Google is the search engine king, and most SEO tactics are based around their ever changing standards and algorithms.
One of the most vital tools in getting your business online and ranking is a Google My Business Listing. When a business sets up a Google My Business Listing (GMB,) it allows the business to be shown in their local areas search listings, streamlining the steps in which a person takes to find a business, products, or services. It is an extremely powerful online tool for businesses and better yet? It’s completely free.
Businesses with complete listings on Google search results are 2x as likely to be considered reputable.
A Google My Business Listing appears as a small profile on the right side of the screen when you search for a business, product, or service. When set up correctly, it will display an image, a map with a pin showing your location, your hours, phone number, website, etc. The biggest advantage of a Google My Business Listing is the advantage it gives you in local searches.
As of 2019, Google processes about 3.5 billion searches a day with nearly 76% of searches have local intent. While simply setting up your GMB is a step in the right direction, you ultimately want to be in the Google “3-Pack” “Map Pack” or “Snack Pack.” All of these terms simply refer to the top three Google My Business Listings that show when a keyword is searched. Being in the coveted 3-pack can literally funnel thousands of customers directly to your business while those who are not in the 3-pack can suffer.
At Oregon Web Solutions, our expert marketing and SEO team has found the best, most effective ways to get your business into the Google 3-pack. Whether you are starting from scratch, or have a listing and simply need to have it optimized, we can help. There is no need to turn to expensive, ineffective paid advertising. While some businesses choose this route to appear above the competition, it typically yields little to no results and their listing is branded with the word “Ad” turning off most customers and lessening their chance of people clicking through.
When choosing Oregon Web Solutions you are choosing a team of SEO, digital marketing and web design experts. Our services can help businesses of any size to establish an online presence and rank higher in search engine listings.
We can help you grow. In addition to Google My Business Optimization we also provide:
Search Engine Optimization
WordPress Website Design
Link Building
Customer Retargeting
Content Marketing
Website Analytics
If you are interested in learning more about Oregon Web Solutions, our team, and our services, fill out our Website Analysis form for a completely free website analysis done by our expert team.
We use cookies to ensure you receive the best experience on our site. If you continue to use this site we will assume that you are okay with our terms.
